Notice regarding Implementation of Structural Reforms in the Consumer Area (Entertainment Contents Business) of SEGA SAMMY HOLDINGS INC. are described.
We will implement reduction of various fixed expenses at several group companies in relevant region, centered on the Creative Assembly Ltd. We expect to incur one-time expenses related to reduction of fixed expenses.
The only “reduction of fixed expense” necessary here is whoever was supposed to keep their finger on the pulse of the industry, yet still decided to greenlight such an obviously late-to-the-party pitch in such an oversaturated part of the market, and chose to waste the time of a studio that has a successful monopoly in an underserved niche and could have been contributing to that kind of project instead.
The only “reduction of fixed expense” necessary here is whoever was supposed to keep their finger on the pulse of the industry, yet still decided to greenlight such an obviously late-to-the-party pitch in such an oversaturated part of the market, and chose to waste the time of a studio that has a successful monopoly in an underserved niche and could have been contributing to that kind of project instead.