
Advertising isn’t the problem. And before I get my balls cut off, I’ll back away slowly while explaining myself…
We’ve always paid for ads. Back in the old days you paid for a cable subscription and got to watch ads every 15 minutes. That’s not a new phenomenon. Hell, television was designed around the advertising break. The entire one hour series 5 part script model was created with the “cut to ad break” in mind. You think about your CSI:Miami “sunglasses of justice” stinger, or your fourth ad-break plot-twist as the Romulan war bird uncloaks and the music dun-dun-duns into a commercial for cheese-its…
That’s not a problem in and of itself. In fact I kind of miss it when shows were written that way. Heck, Tubi and Pluto TV do it and no one complains about that. And if Netflix wants to add those back into their free tier, more power to 'em.
But advertising is not about getting served a few commercials every fifteen minutes anymore. It’s literally in front of the content, within the content, etc… It’s not about “hey look, it’s an ad break, let’s go refill our 7-up and take a piss”, it’s inlaid with the content, as well as taking up as much, if not MORE time than the actual content itself. and THAT’S part one of the problem.
Part two is the fact that if you’re going to make more money by making me pay for your service AND watch advertisements, you better damn well be giving at least some of that new money to other creatives that are MAKING those advertisements. Make a commercial with actors and actresses; pay them. Hire a writer to create ad-copy, just like we used to do. But if you’re going to charge me AND make me watch lazy shit you made with A.I. slop, than THAT is where I’ll happily take my ship and head onto the high seas.
I’d be perfectly happy to sit through two or three traditional advertisements every fifteen minutes just like we did in the old days. But what I WON’T stand for is watching five minutes of lazy A.I. ads after every five minutes of actual content and be expected to PAY for the service on top of that.
The very first thing written by a something called “proofreading services.com” is functionally wrong. That’s a helluva start.
“exact” and “very accurate” are not the same thing. Not by a long shot.
“Very accurate” still leaves room for innacuracies while “Exact” does not. So why exactly would I trust a service whose very first sentence is an error?