Randy Pitchford has continued his social media push to address complaints about the performance of the PC version of Borderlands 4, telling some disgruntled players they can get a Steam refund if they’re unhappy with the game.
Not casting aspersions towards you personally, but we all know how gamer boycotts go generally. As in, they don’t. People cave and buy the games anyway, once they’re over the initial outrage. This is 100% marketing.
Those people buy games regardless. But this feels like a personal challenge of being called out. Like the face popping out and going “yeah I knew you couldn’t resist bitch”. Usually there isn’t that psychological push back being put out there. It’s not needed.
We’ll see how it comes out in the sales figures, I suppose! I would like to believe you’re right but I just have absolutely not a jot of faith that people will stick to their outrage. 😂
The game already charted high on steam before he said anything. The game didn’t need customers to be directly insulted to get attention, and there’s so many better ways to get attention if controversy is the intent like saying people can’t see over 60 fps and that over 1080 is something most people don’t notice. Gamers are spoiled expecting more when 30 fps was the standard, etc.
Telling people to refund if they don’t like it is just bizzare. The game isn’t struggling for marketing. And there’s many other things that can be said. BL4 will sell just fine but if headlines and calling out consumers was effective marketing then Saints Row and Concord would have sold better. Its more BL4 will sell well inspite of Randy’s attempts to tank it.
Not casting aspersions towards you personally, but we all know how gamer boycotts go generally. As in, they don’t. People cave and buy the games anyway, once they’re over the initial outrage. This is 100% marketing.
Those people buy games regardless. But this feels like a personal challenge of being called out. Like the face popping out and going “yeah I knew you couldn’t resist bitch”. Usually there isn’t that psychological push back being put out there. It’s not needed.
We’ll see how it comes out in the sales figures, I suppose! I would like to believe you’re right but I just have absolutely not a jot of faith that people will stick to their outrage. 😂
The game already charted high on steam before he said anything. The game didn’t need customers to be directly insulted to get attention, and there’s so many better ways to get attention if controversy is the intent like saying people can’t see over 60 fps and that over 1080 is something most people don’t notice. Gamers are spoiled expecting more when 30 fps was the standard, etc.
Telling people to refund if they don’t like it is just bizzare. The game isn’t struggling for marketing. And there’s many other things that can be said. BL4 will sell just fine but if headlines and calling out consumers was effective marketing then Saints Row and Concord would have sold better. Its more BL4 will sell well inspite of Randy’s attempts to tank it.