The French government is allocating €200m (£171.6m) to destroy surplus wine and support producers.
It comes amid a cocktail of problems for the industry, including a falling demand for wine as more people drink craft beer.
Overproduction and the cost of living crisis are also hitting the industry.
Most of the €200m will be used to buy excess stock, with the alcohol sold for use in items such as hand sanitiser, cleaning products and perfume.
The government is terrified of the agricultural holders union.
So they will do anything to try to keep them happy.
It used to be true when farmers represented 10% of the working force. They barely represent 2% now.
Farming unions have lost their power in France.
This is a different issue altogether I believe. Potentially lobbying from major winemakers close to the Elysée